Matthew’s Living Pantry
Matthew Howard is a sustainable micro-grower of notably good, premium produce for chefs and ultra-local, farm-to-table restaurants. His business, Matthew’s Living Pantry (MLP) is a preferred vendor to Blackberry Farms Restaurants. So MLP needed a visual identity that portrays the high quality of his produce while pairing that with the air of luxury that his clientele expect.
the website
The website, a key touchpoint for any brand, will be the digital home base for everything that Matthew’s Living Pantry does and stands for. This site is still in the initial design phase and is projected to be completed this fall.
The Packaging
For Matthew's Living Pantry - a micro-grower that exclusively caters to fine dining, farm-to-table restaurants with their fresh produce - the packaging design must reflect the premium nature of their product. We used natural materials that emphasizes the sustainable and locally-sourced nature of the produce. The packaging should be minimalist yet elegant, and making use of smart copy writing aimed at amusing the chefs they are intended for.
